How to use Instagram DM as a CRM and organize customer chat management

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The practice of manually responding,  to clients' private Instagram messages as if it were a simple chat with friends is useful if it is a business that barely exceeds daily queries. However, what happens when your business is growing and you already receive more than  messages a day on Instagram?  The normal thing is that your Instagram tray becomes an infinite list of disordered messages, with chats that get lost and go to the bottom. Almost always, the disorganization is so much that you forget to answer some chats, which is why you lose sales opportunities.

The wrong time and your customer is no longer so interested in purchasing or found a similar product/service from your competition. If your business is going through this problem, you need to know how to use CU Leads Instagram DM as a CRM to better serve your customers and maintain orderly management of chats. Can Instagram be used with a CRM? Instagram Direct alone cannot do everything that a CRM does because it is only an instant messaging service within this social network. To integrate Instagram Direct into a CRM  it is necessary to have an extra platform.



The good news is that Instagram began the evolution of its direct instant messaging system with the introduction of APIs in . Since then, other external platforms can manage this social network with more detail and professionalism and even integrate other social networks such as Messenger Facebook, WhatsApp and Telegram. Steps to install a CRM for Instagram DM To achieve this you will need a tool like . But we are going from scratch. Step Your Instagram user must be a business user Instagram offers two account options for its users, one intended for pure fun and entertainment, which are personal ones, and those that have in mind the sale and promotion of services; the professionals.